How to Build Connections with Your Prospects On Video Calls
- Sean Pratscher
- Jun 29, 2024
- 1 min read

To build connections with your prospects on video calls, you can follow these tips:
1. Prepare in Advance:
- Familiarize yourself with the prospect's background.
- Have a clear agenda for the call.
2. Create a Personal Connection:
- Begin the call with a friendly greeting.
- Use the prospect's name during the conversation.
- Share a bit about yourself to establish rapport.
3. Maintain Eye Contact:
- Look directly into the camera to simulate eye contact.
- Avoid looking at your own image on the screen.
4. Active Listening:
- Show that you are engaged by nodding and making verbal cues.
- Summarize key points to demonstrate understanding.
5. Ask Open-Ended Questions:
- Encourage the prospect to share their thoughts and feelings.
- Listen actively and respond thoughtfully.
6. Show Empathy:
- Acknowledge the prospect's challenges and concerns.
- Offer solutions that address their specific needs.
- Send a personalized follow-up email after the call.
- Reference key points discussed to show you were attentive.
By implementing these strategies, you can enhance your connection with prospects during video calls.